Food & Beverages

A lot of commercially available food products contain added beta carotene as an additive or nutrient. Following are a few commercially available products where beta carotene is added as an ingredient.

Product Description
Boost original    Contains beta carotene as part of vitamins and minerals  
Cow ghee Ghee enriched with beta carotene
Minute Maid Pulpy Mosambi Contains natural food colour (beta carotene)
B Natural Orange Contains natural food colour (beta carotene)

As of 2018, the food and beverage industry contribute to the D. salina economy up to US$140 million. It is projected to increase to US$197 million by 2025 and US$288 million by 2030. Seems like the prospects are “red” ripe in this end of the market!


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